Don Swenholt tackles special communications projects, from preparing proposal teams for orals to enhancing corporate training.
NASA scientists aim to convince decision makers to fund a billion-dollar project. The pitch must be thorough, credible, and technically sound without swamping non-technical reviewers with jargon and detail.
Don Swenholt helps the science team identify win themes and build their presentation in a wave pattern: simple-complex-simple. Don assures that visual aids support the talk with just the right level of detail. Finally, Don videotapes rehearsals and coaches the speakers as they gain confidence and polish their presentation.
Reviewers praise the concept and the presentation. The team is on its way to Mars.
Thousands of company employees need training on dry, regulatory topics. They are taken hostage and held for two days in a sprawling, unfocused seminar led by subject-matter experts who have no facilitation skills.
Don Swenholt redesigns the training, shortening it by half and focusing the session on the trainees, their needs, and their performance. Don trains the facilitators to enliven the experience through dynamic presentations and abundant participant interaction.
Participants speak highly of the training. Their peers attend willingly, participate more attentively, and perform more successfully in post-training testing.
For more information, contact Don at don@swenholt.com.